If I had to describe my style it would be – vibrant, natural and timeless. I like to explore every angle and give you as many options as possible without taking huge risks. I like to first capture everyone in their element, get all the essentials and then experiment and push the boundaries of my knowledge and techniques to create something truely magical. I think having fun during a shoot is an absolute must and that’s why I always take a light-hearted approach. If something doesn’t work I quickly move on to a more suitable approach. I’m constantly improving my equipment and skills to give you optimum service, I will not be satisfied until you’re happy. True story! Having this hunger for improvement pushes me to do better every time. From the first email to the last product, I will give 100%. Starting a business is easy enough but really making it work depends all on the person running it. This starts with treating everyone the way I would want to be treated – with the respect you’d give to an old friend and in a light-hearted manner with zero stiffness. Realness – A word I relate to tremendously. Realness is something I seek for in every wedding, fashion shoot and family session. Realness combined with technique and knowledge will give you the best of both worlds. I always walk into a shoot with an idea of what I want to capture but in the end I shoot what I see and I capture what naturally happens as I give a few directions here and there. I first need to see who you are as a person and who you are with your family, I need to see what you’re wearing and how I can capture the beauty of it and lastly how do I fit everything nicely into the location with the ever changing natural light. Once I’ve connected all the dots my head gets full of ideas and I let my creativity take over to produce something unique while working with all the elements. As I have a lot of experience with both adults and kids I can usually predict what’s coming so knowing my own art allows me to capture real moments with interesting perspectives.
Weddings Weddings are so much fun to be a part of! First there is the initial meeting where we discuss about all the details and brainstorm ideas. Then we have the engagement shoot where we get to work together and by the end of the session you’ll be comfortable being in front of the camera and once I arrive on the wedding day you’ll be relaxed with having me around and the whole day will be a breeze. I get to know who you are as a couple, have fun with your family and friends. I’ll be chasing kids around to photograph their personalities. Young, old, shy – no one is forgotten. The dance floor is also not safe, I like to join you there too to get some really fun shots up close. Once the day is done we will say goodbye and I will go home dying to download all the images on my computer to go through them again and choose a few for your sneak peaks the next day. After about 4 weeks your gallery will be done and I almost feel like Santa on Christmas day where I get to deliver your presents. The fact that I can be a part of all these special days makes me feel very privileged, a wedding day is something extremely personal and intimate that only happens once in a life time. Everything that happens that day only happens once so it’s very important to be able to know what’s coming before it happens. I’m always switched on on the day and always keep an eye out for special moments about to happen. It’s a lot of planning and lots of work that goes on before and after the wedding. It’s a high stress job because it’s so detailed but that’s what I love about it. The wedding industry is fast paced, demanding, glorious, emotional, fun, unique and so much more. Here’s to all the couples I’ve photographed over the years and to all the couples still to come, you are amazing!
Families Family sessions are a part of my job that I look forward to so much – they are fun, quick and super unpredictable. Kids can be crying or too shy or running off and dogs will be overexcited. The weather can change on the dime and we might have to reschedule to a morning shoot or your newborn isn’t settling and I have to improvise on the spot. These things are all very real scenarios of a family shoot and that’s just the way the cookie crumbles. I work with whatever I’ve been given and the outcome will always be beautiful and fun regardless of the situation. You don’t have to stress about your kids, dogs or anything else because I will make sure your family will be captured in a real but beautiful way. I can provide props to complete your families look, I will keep an eye on the weather forecast for you the week leading up to the shoot, you can ask me wardrobe questions, I’m an animal lover so I can handle any dog during a shoot, I have plenty of tricks up my sleeve to get your kids’ and dogs’ attention, I will treat you like a friend so you can feel comfortable around me too, I will always be available to answer any other questions and I’m super flexible and laidback so there is never a reason to stress out during a shoot.
This is me, Joelle..
I can’t wait to hear your story and create something meaningful for you to cherish forever.